Poliris Visibility

Win the share of voice
inside inside AI answers.

The AI-visibility analysis built around your product and your real market. See exactly where you're recommended, topic by topic and market by market.

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Inside the dashboard
app.poliris.io · Visibility
Nike
AI Visibility · Updated today
Overall score↑ 45 / 100

Nora: Strong overall but your Value coverage is slipping. Worth a look before it spreads.

0255075100Apr 27May 4May 11May 18May 25Jun 1

Score Breakdown

Quick read of what lifts or limits visibility

Moderate
45/100
Brand awarenessLeader75%
Performance67%
Design42%
DurabilityPriority13%
01 · Product focus

We score topics. Not just prompts.

Dozens of questions, one theme. We map each to the topic it speaks to and score your coverage the view that drives decisions.

REAL BUYER QUESTIONSPERCENTAGE COVERAGE"Which lightweight gym shoes maximise stability?""Professional advice on cross-training shoe selection?""Top-rated waterproof hiking boots for mountain terrain?""High-performance running shoes for trail conditions?""Best durable footwear for long-distance walking?""Where to find affordable, reliable everyday sneakers?""Top footwear collections for a minimalist aesthetic?""Best value-for-money sneakers for daily commuting?""Most comfortable everyday shoes with arch support?""Which trendy sneakers lead casual street style?"Performancefrom 22 prompts67%On parDurabilityfrom 15 prompts13%BehindDesignfrom 20 prompts42%BehindBrand awarenessfrom 18 prompts75%On par
Each topic is a real buying decision so your score stops being a ranking and becomes a to-do list.
02 · Real market

Your real market,

Scope from worldwide down to your city. Zoom in and the global giants fall away leaving the competitors you actually meet.

WorldwideCountryRegionLocal
Each level has its own competitors pick a scope and watch the names change.
Scope
World · global
Against the global giants you're invisible and that's fine. They're not who your buyers compare you to.
Adidas96
New Balance88
Puma82
ASICS75
Under Armour68
Nike (you)9
03 · Source intelligence

The domains AI trusts and where you're missing.

We collect the domains AI cites on your category, then show where you're present, absent, or beaten.

1
AI generates a responseCites external sources
2
Poliris collects sources100+ source types tracked
3
Analyses influenceBrand attribution per source
4
Recommends opportunitiesPrioritised action plan
149
Sources tracked
Across 6 AI engines
87
Cite competitors only
Visibility gaps
14
Cite your brand
Expand influence
48
Cite both
Strengthen position
Source intelligence report
Running Shoes · nike.com · Updated 2 hours ago
6 AI engines
Source
Authority
Citations
Brand Attribution
Your Visibility
Opportunity
R
runrepeat.com
Review
72
14
this month
Both brands
38%
Strengthen
T
tomsguide.com
Media
91
7
this month
Both brands
45%
Expand reach
O
outdoorgearlab.com
Review
68
7
this month
Competitors only
0%
Get featured
W
whowhatwear.com
Media
82
6
this month
Both brands
41%
Strengthen
R
reddit.com
Social
95
6
this month
Both brands
31%
Strengthen
R
rei.com
Retail
84
5
this month
Your brand
74%
Expand reach
A
adidas.com
Retail
92
4
this month
Competitors only
0%
Pitch content
C
cnn.com
News
95
4
this month
Both brands
35%
Strengthen
R
runnersworld.com
Media
84
4
this month
Both brands
48%
Expand reach
N
newbalance.com
Retail
88
4
this month
Competitors only
0%
Pitch content
Your brand Source already cites youCompetitors only Visibility gap, an opportunity to enterBoth brands Shared citation, opportunity to strengthen your position
Showing 10 of 149 sources
Meet Nora your AI visibility expert
04 · NORA ACTS ON IT

Not just insights. A clear path forward.

Nora reads every data point from your visibility report and turns it into a ranked action plan then helps you implement it, step by step.

  • Understands your situationNora reads your full visibility report, sentiment data and source analysis then explains what it means in plain language.
  • Prioritises what matters mostEvery recommendation is ranked by expected impact so you always know what to fix first.
  • Implements the fix for youFrom structured data to FAQ content Nora prepares the changes and Poliris publishes them directly to your site.
LIVE SESSION
NoraOnline · Nike · Pricing focus
Visibility report · 2 Jun 2026
Why is our Pricing score only 54% when Reliability is at 88%?
J
Good question. Two root causes: First, your pricing page is blocked by robots.txt AI engines can't read it. Second, Competitor A has two detailed pricing comparison articles on forbes.com and techradar.com that dominate results for value-related queries. You appear in neither.
What should we fix first?
J
I've built your action plan. Start here these three changes move the needle fastest:
NORA'S ACTION PLAN · PRICING & VALUE
1Fix robots.txt allow AI crawlers to index /pricingHigh impact
2Add FAQ schema to pricing page with 6 value-question answersHigh impact
3Pitch a pricing comparison article to techradar.comMedium impact

Visibility is the new traffic.

60%
of B2B buyers now use AI in their research phase
3 in 4
brands have zero visibility into their AI mention data
+3.4×
average mention lift on Poliris within 90 days
faster decisions when buyers see your brand in AI

See your AI visibility score free.

Find out where you appear in AI answers today by topic and by market and exactly what's eating your share.

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